Keywords, or keyword phrases, are the words that people search for when looking for information that is of interest to them. Search engines operate on keywords. By putting those keywords within your blog, your blog has a higher probability of being discovered. The traffic to your blog will dramatically increase by using the keyword or keyword phrases that people type into the search engines.
So, how does one find which keywords are searched for in your niche? There are a variety of free online tools, such as nichebot, that can help you to determine which keywords are best. You can do a search for "keyword finder" which will provide you with some options to choose from. There are also paid online tools, such as WordTracker, that can also assist you in finding the right keywords to use.
So, how should you use these keywords once you have them? You need to determine how many times your keywords should appear within your blog to trigger a positive resopnse from the search engines. So how many times should a keyword appear? This is up for debate. Some experts say that a keyword should be used enough to comprise 3-5% of the total text of your post. Others say that a higher density will do better. And yet there are others that maintain that keyword density is not as important a producing content that contains the keyword and related relevant term.
There are ways to make sure the content of your blog does its job when it comes to keywords. You can write your blog post around popular keywords related to your topic - or - you can focus on turning out good, relevant content and assume the volume of your output and its overall quality will produce the desired keyword result.
Most bloggers will take a strategy that is somewhere in the middle of these two extremes. A blogger can be successful by producing content with an understanding of keywords while not compromising its integrity in an effort to stuff all of their posts with popular search terms.
Primary keyword(s) should be in the title of your blog's post. You should also use words, phrases, and keywords of secondary importance, within the content of your posts. But you should also beware of overusing keywords. Search engines reward those sites that use keywords within valuable content, not those that have an endless stream of keywords that are nothing more than an effort to try and fool the robots.
Come back in a few days and I'll discuss what types of content gets noticed and how to get readers to invest time in reading your blog.
Showing posts with label myvmteam. Show all posts
Showing posts with label myvmteam. Show all posts
April 11, 2008
April 6, 2008
How Key is High Quality Content for Your Blog?
Nothing will turn a blog into a success like high-quality content. Good content will create readership, and the lifeblood of a successful blog is repeat visitors. Other blogger notice good content so they will often link back to your posts. This creates backlinks which helps place your blog higher in the organic listings in the search engines.
If your blog has top-notch information or touches the reader in some way, they will come back to your blog. Effective writing is key to your blog being a success. It may take a little more time and effort to develop a well-written post then simply just quickly writing down your thoughts, but the end result will be well worth your time.
You should also strive to produce unique content that will make your blog different from others. Therefore you should choose topics that are interesting, have compelling opinions, do whatever you can to capture the reader's interest. You must have something in your blog that gives people a reason to come back to your blog that is different than other blogs with the same topic.
If people are interested in the topic of your blog, the more often you can provide new information, the better the possibility they will return to your blog. Search engines also like to see frequently updated sites. They reward blogs that provide frequent updates with higher rankings in the search engines. So frequent updating will lead even more people to your blog.
There is no magic number as to the number of posts you should add to your blog in a week, but the general rule is that the more often you can post, the better. Some bloggers update their blogs several times per day, some will do an update just once a week. You need to consider the amount of time you can put into updating your blog and how much new and relevant content you can put into your blog. Posting to your blog just for the sake of adding content make assist in getting your blog ranked higher in the search engines, but if the content is not high-quality, you will lose readers and make your blog useless.
People who make a living online will tell you that content is key. Content is what brings people to your blog. It is what keeps them there and will keep them coming back. The search engine spiders favor sites that have more content and content that is updated frequently. Some niches that are underserved may continue to successfully generate traffic with infrequent updates, but the more competitive field your blog topic is, it will be necessary for you to frequently provide updated content. Short posts have less value than more involved writing.
Next time I will discuss putting keywords into your blog post.
If your blog has top-notch information or touches the reader in some way, they will come back to your blog. Effective writing is key to your blog being a success. It may take a little more time and effort to develop a well-written post then simply just quickly writing down your thoughts, but the end result will be well worth your time.
You should also strive to produce unique content that will make your blog different from others. Therefore you should choose topics that are interesting, have compelling opinions, do whatever you can to capture the reader's interest. You must have something in your blog that gives people a reason to come back to your blog that is different than other blogs with the same topic.
If people are interested in the topic of your blog, the more often you can provide new information, the better the possibility they will return to your blog. Search engines also like to see frequently updated sites. They reward blogs that provide frequent updates with higher rankings in the search engines. So frequent updating will lead even more people to your blog.
There is no magic number as to the number of posts you should add to your blog in a week, but the general rule is that the more often you can post, the better. Some bloggers update their blogs several times per day, some will do an update just once a week. You need to consider the amount of time you can put into updating your blog and how much new and relevant content you can put into your blog. Posting to your blog just for the sake of adding content make assist in getting your blog ranked higher in the search engines, but if the content is not high-quality, you will lose readers and make your blog useless.
People who make a living online will tell you that content is key. Content is what brings people to your blog. It is what keeps them there and will keep them coming back. The search engine spiders favor sites that have more content and content that is updated frequently. Some niches that are underserved may continue to successfully generate traffic with infrequent updates, but the more competitive field your blog topic is, it will be necessary for you to frequently provide updated content. Short posts have less value than more involved writing.
Next time I will discuss putting keywords into your blog post.
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